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Salma Akter
Jun 19, 2022
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WeChat reading is one of the most popular reading executive list softwares. Since its birth in 2015, it has developed rapidly with the slogan "Let reading no longer be lonely". However, in the crowded domestic market of reading APPs and devices, how does executive list WeChat Reading break through the siege and occupy the high ground? How to become a national reading product? The author of this paper made a detailed analysis report. WeChat Reading was born in 2015, the fastest growing digital reading market. At that time, apps such as QQ Reading, Palm Reading, Shuqi Novel, Dangdang Reading and other apps in executive list the mobile reading market were divided, and Ali Literature, Reading Group, Palm Reading, Migu Digital media and other companies each occupy a seat. Various types of mobile reading software and electronic devices have emerged in the market. Also in 2015, I got my first Kindle, and after the enthusiasm waned, executive list it didn't escape the fate of most Kindles - lying quietly in a corner collecting dust. Mobile phones occupy most of the fragmented time of ordinary people’s day. After experiencing Dangdang Reading and NetEase executive list Cloud Reading, WeChat Reading has become my regular reading companion, and I use it to read books almost every week. Backed by Tencent and China Reading Group, why has WeChat executive list Reading, which has made a breakthrough in the market with WeChat social fission and excellent user experience, has been receiving bad reviews recently? How should WeChat reading become the next national reading product? Structure of this paper:
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Salma Akter

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