Holidays are a particularly important time to send email. This is your Photo Retouching chance to remind your brand when your customers are in the mood to buy and provide incentives to encourage you to choose you over your competitors. You can also send emails to give users gift ideas and develop users with premium content. No matter what type of email you send, there are nine ideas for creating compelling holiday email messages that will lead to conversions. Free Bonus Downloads: Get a free PDF of successful cold email case studies to increase your response rate and conversions! Click here to download for free now! We've helped Fortune 500 companies, Photo Retouching venture-backed start-ups, and companies like you grow faster .
Get free consultation 1) Understand what went well last year Photo Retouching If you launched a holiday email campaign last year, look back at the results to see what worked and what didn't. Consider the following: Words used in the subject (and their number) Whether to include images or use plain text Date and time when the email was sent Whether email is optimized for mobile If you use only the CTA button or the link in the email: Email CTA and hyperlinks 2) Use segmentation Sending the same email to everyone is rarely effective. This is especially true for high stakes holiday emails. Consider segmenting the list as follows: Whether the customer purchased this time last year. You can remind your customers of your previous purchases and submit similar Photo Retouching suggestions for this year.
A customer has added an item to their shopping cart or subscribed to a free trial, but never purchased it. Encourage users to take the next step and point out the benefits of the product or service. New additions to mailing lists that are responsive to holiday Photo Retouching content. These users still need to be trained. Send premium content to promote sales based on what you're attracted to your mailing list. It also needs to be segmented according to brand interests and interactions, such as demographics such as age and location, and behavior on the website.